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The journey, plainly

How it works: from your first message to the introduction

gool.li is an agent that searches for you, on WhatsApp: a used car, a home to buy or an apartment to rent.

How it works, in practice: you write to gool.li as you would to someone you trust who knows the market. You say what you are looking for, we ask a few questions, then we read the ads published in Morocco, place every price against comparable ads and send you a shortlist with the reasons. After that, we keep watch, we help you decide and we introduce you when you want. Here is each step, with what we do and what we do not do.

Free for buyers. Just WhatsApp, nothing to install. By messaging Gool on WhatsApp, you agree to receive messages from Gool about your search. Reply STOP anytime to delete your data. Privacy Policy

The essentials in three moves

  1. 01

    You say it

    A message or a voice note, in Darija, Arabic, French or English.

    Three questions at most. Never a form.

  2. 02

    We search

    Ads are read, de-duplicated, compared and questioned.

    Every price placed against listings that are genuinely comparable.

  3. 03

    You decide

    You receive a shortlist with the reasons, and you choose what happens next.

    Risk patterns are flagged and scored — so you see them before you call.

You describe what you are looking for

Write as you would speak: «Bghit tomobil diesel f Casa, matkounch ghalya bzaf» or «I’m looking for a two-bedroom to rent in Agdal». gool.li understands Darija, Arabic, French and English, in writing or as a voice note. We ask a few questions at most, never a form, and we check your budget against what it really buys or rents today. If the budget is tight for what you are asking, we tell you from the start rather than leave you waiting.

We read the market for you

While you get on with your day, gool.li goes through the sources we watch — Avito, Moteur, Wandaloo, Mubawab and others. Reposts are merged, stale ads set aside, and every price is placed against truly comparable ads: same make, model, year and fuel for a car; same neighbourhood, type and size for a home. Ads that show warning signs are flagged, with the reason. When supply is thin, the shortlist is short, and we say so instead of padding it.

You get a shortlist, then we keep watch

The shortlist arrives in the conversation: a handful of matches, each with the reason it fits, where its price sits and what looks off. You react, you ask your questions, and you can paste any other ad for a Second Opinion. Your search then stays open: new ads are assessed as they appear, and you only hear from us when one deserves it. You can pause the search, resume it or stop it simply by saying so.

You decide, we make the introduction

When an ad interests you, you say so and confirm you are available. Your first message to the seller is drafted for you, and you are the one who sends it. With a professional, numbers are exchanged and they are held to a deadline; if they miss it, we point you to someone else. When it is time to decide, and only if you ask, we can introduce you to an independent expert, a financing partner or, for a home, a notaire or an adoul. Write STOP at any time to stop and delete your data.

What gool.li does

  • It understands your request in Darija, Arabic, French or English.
  • It reads, de-duplicates and compares the ads published.
  • It flags the ads that deserve checking.
  • It watches the market and only writes when it is useful.

What gool.li does not do

  • It never takes a dirham from you: it is free for you.
  • It does not itself inspect the car or the property.
  • It does not tell you what to buy: you decide.
  • It never writes in your name without your consent.

Frequently asked questions

No. Everything happens in WhatsApp: the conversation, the shortlist and the introduction.

Try it with a single message

Say what you are looking for, or paste the link of an ad you have already spotted.